Degree
BSc Hons, Business Studies
Previous roles
A-Z of market research…
Telephone centre operations, International fieldwork & data processing buyer for Research International. Research Director for major FMCG clients at RI
Expert in
Quantitative. NPD particularly concept & product testing.
Loves projects that involve
A challenge! Be that timings, project design or international aspects
Degree
BA Hons, Marketing & French
Previous roles
Various European/Global Client Director roles for major FMCG clients at Research International. Worked in the ad hoc (and it really was!) division of a Manchester based agency. Started career in leading Belgium agency working in the international division.
Expert in
Quantitative. NPD, market & consumer segmentation, branding, pack testing
Loves projects that involve
Any and all NPD, packaging research, creating frameworks/metrics or “fancy maths”
Degree
BSc Hons, Geography
Previous roles
Research Director and Client Director roles for major consumer clients at Research International. Previous experience includes spells at Millward Brown International, A.C. Nielsen and MRSL
Expert in
Quantitative. NPD, conjoint and price testing, branding, pack testing. Print media, gaming and OTC
Loves projects that involve
Quite complicated stuff – especially the application of conjoint techniques to product enhancement and pricing issues
Degree
BA Hons International Marketing (interrupted by a 15 year work placement) and a Post Grad in Business Admin
Previous roles
Global Account Director for various FMCG clients at Research International and Deputy MD of the Consumer Division. Also 15 years in a leading Belgian agency
Expert in
Qualitative and quantitative – in isolation or conjunction. NPD, market & consumer segmentation
Loves projects that involve
A mix of qual and quant aspects and anything involving getting to grips with who does what and why?
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Degree
BA Hons Philosophy
Previous roles
Headed qualitative business units for agencies such as Research International, YouGov and BJM plus worked at Director level in qual boutiques e.g. Spinach
Expert in
All things qual; particularly early innovation/concept development, international, online qual...and male strategy
Loves projects that involve
Finding new opportunities in the face of difficult odds;  eclectic methods (classic qual, semiotics, ethnography, web trawls...) brought together in perfect harmony
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Degree
BA Hons, Economics
Previous roles
Head of Quantitative Group and Partner at Hall & Partners
Expert in
Brand and Communications research – all of it!  from Quant and Qual creative development to campaign evaluations and tracking.  All kinds of media inc digital.
Loves projects that involve
Helping brands embarking on new strategies understand how it’s all worked, working with people who want to work in partnership to learn more.

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